Proprietary Products

Data & AI powered platforms, built in-house

Three SaaS platforms we own end to end: the customer data layer, the order engine that runs on top of it, and the conversational AI that sits in front of both.

The Platforms

What each platform does, and what it runs on

  • Proprietary Platform

    MS CDP

    Customer Data Platform

    Synchronizing the entire database system of over dozen million users, optimizing and maximizing sales performance for e-business models.

    Key capabilities:

    • Unified customer profiles
    • Real-time Segmentation & Behavior Tracking
    • Omnichannel Campaign Sync (Facebook, TikTok, Zalo, Google)
    • AI-Powered Churn & Conversion Prediction

    System Performance

    Verified

    Measured Impact

    +32% Conversion Rate, -25% Customer Acquisition Cost

    Data Ingestion Speed
    Real-time API
    Security Standard
    SOC2 & GDPR
    Deployment SLA
    99.9% Uptime
  • End-to-End E-Business Operations Engine

    An end-to-end management system dedicated to e-businesses beyond traditional e-commerce platforms. It enables enterprises to manage everything seamlessly—from inventory and orders to customer engagement and logistics.

    Key capabilities:

    • Centralized Multi-Store Order Sync
    • Automated Real-Time Inventory Allocation
    • 3PL & Global Logistics Courier Integration
    • Custom B2B & B2C Fulfillment Workflows

    System Performance

    Verified

    Measured Impact

    +41% Fulfillment Speed, -28% Operating Cost

    Order Sync Latency
    Under 5s
    Channel Coverage
    12+ Marketplaces
    Deployment SLA
    99.9% Uptime
  • Proprietary Platform

    MS ChatCare AI

    Omnichannel Conversational AI Engine

    ChatCare AI is trained to serve customers across all digital platforms, enhancing sales conversion, delivering consistent customer care, and providing comprehensive after-sales services.

    Key capabilities:

    • NLP Trained on E-Commerce & Product Datasets
    • Auto-Sales Closing & Upselling Recommendations
    • Unified Inbox (Messenger, Zalo, TikTok, Website)
    • 24/7 After-Sales Support & Ticket Escalation

    System Performance

    Verified

    Measured Impact

    +58% Response Rate, -35% Support Workload

    First Response Time
    Under 3s
    Language Coverage
    VI & EN NLP
    Service Window
    24/7 Automated